5 Pioneering Health Bloggers and Wellness Influencers to Follow on Instagram

Our pick of the best health and wellness influencers.

4 Minute ReadTrend Report

28.08.20 (Updated 08.08.23)

From the wellness scene of LA to London and back again, there have never been more people vying for your attention on Instagram.

Instagram is awash with health and wellness accounts and it can be hard to separate the worthwhile ones from the not-so. Your Instagram feed is sacred and you don’t want to end up following everyone just ‘cause. Wellness content has never been better, but which accounts are actually worth paying attention to, and which do you definitely need to be following?

Read on for our pick of the best health and wellness influencers to be following now and allow us to help curate your feed:

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The lifestyle platform is perhaps best recognized as the brand behind the hit Netflix show, The Goop Lab. They have a wellbeing magazine, an online shop, a hit podcast and YouTube channel and host sell-out conferences in London and LA every year. Goop promises to test the water at the cutting edge of wellness so you don’t have to. Do psychedelics really work? How can women reclaim their bodies and experience more pleasure?

Pioneered by Gwyneth Paltrow in 2008, Goop started life as a weekly newsletter. The newsletter’s popularity soon spurred GP to transition to a full-blown website. Goop takes a curious and open-minded approach to wellbeing and they aim to start difficult conversations around health and wellbeing, crack taboos and find connection.

Goop covers everything from spirituality and sex, psychology and personal relationships, beauty, travel, food, home and style.

If you like to keep one step ahead of the herd and love pushing the boundaries of life and all its possibilities, Goop will be sure to inspire you to optimize your wellbeing and to get curious about your health.

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2. Well + Good - @Iamwellandgood

New York based Well + Good is the health and wellness website decoding and demystifying what it means to live a well life, inside and out. Chock-full of tips and tricks, Well + Good is America’s leading wellbeing website, covering a range of health-related topics including skincare, food and nutrition, fitness tips, relationship tips and holistic wellbeing.

They work with a roster of experts who regularly contribute tips and tricks to help you become the best version of you. They are all about empowering their readers through providing them with the knowledge and know-how to hack their health, boost their wellbeing, and feel better.

If you want to know how Ayurveda can help you reach your wellbeing goals, why exercising less might be the real secret to improving your fitness, or which foods to eat to beat inflammation, Well + Good might just be your new favourite Instagram account.

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3. Poosh - @Poosh

Kourtney Kardashian’s ‘guide to living your best life’ has taken the online wellness space by storm. Poosh is a self-described modern guide to being the best you can be. Its mission is to educate, motivate, create, and curate a modern lifestyle that’s achievable by all.

‘Kourt’, as she is known by her readers, launched Poosh in response to her followers constantly asking her how she does it all; from being a single parent, to working full-time to still maintaining a social life. After spending years responding to questions about food, kids, beauty, and fashion, she decided to create Poosh.

Poosh hopes to make up for that ‘missing something’ in the wellness space; that something that says you can’t care about your looks and still be cool and carefree, that something that says you don’t have time to work hard and to play hard. Poosh is all about balance and moderation.

Covering everything from home decor and entertaining, to kids and motherhood, healthy eating, popular culture and giving back, Poosh isn’t preachy - far from it - and it isn’t judgemental or exclusive. It’s a lifestyle destination for the everywoman.

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4. Dave Asprey - @Dave.Asprey

Dave Asprey is the founder of Bulletproof and the father of biohacking, as well as a New York Times best-selling science author.

Dave shares his science-backed top tips and tricks for hacking your health and wellbeing through diet, and movement, and let’s his audience in on the more idiosyncratic aspects of his wellness regimen, including his regular use of infra-red saunas and tendency towards intermittent fasting.

He is also a follower of the increasingly popular ketogenic diet and lifestyle - a high-fat, moderate-protein and low-carbohydrate diet - and shares his experience living this way on his social media channels.

If you want to learn more about the keto lifestyle, biohacking or neuroscience (or, let’s face it, all three), and feel inspired and motivated to intelligently hack your own health, then give him a follow.

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5. Dr. Rhonda Patrick - @foundmyfitness

Dr. Rhonda Patrick is a doctor, scientist and the founder of FoundMyFitness, a platform dedicated to promoting strategies to increase healthspan, well-being, and cognitive and physical performance. Dr. Rhonda Patrick is your personal guide to living better and living longer.

On social media, Dr. Rhonda talks in-depth about lifestyle hacks to help you find abundant health - both mental and physical - and how to boost your immune system, reduce inflammation and alter your epigenetic make-up. She is a huge fan of sauna treatments and discusses some effective - and clinically-backed - ways to beat depression and boost mood.

Premium membership to FoundMyFitness provides access to monthly Q&As, early access to podcast episodes and a members only library, and a bi-monthly science digest delivered straight to your inbox.

For cutting-edge science and clinical expertise, follow Dr. Rhonda.

For more wellbeing and health follow LYMA, and make sure you keep up to date with our Journal, where we post wellbeing stories, tips, tricks and hacks to help you reach full-health and become the best possible version of you.

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