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Instagram and TikTok are awash with beauty bloggers and skincare experts offering advice and expert tips on everything from how to get healthy glowing skin to the best anti-ageing skincare supplements.
Expert skincare tips are big business, but how do you sort the wheat from the chaff? Well, lucky for you, we’ve tapped the best beauty influencers for their scoop on how to get better and younger looking skin so that you don’t have to spend hours trawling through social media to find the answers.
Global Beauty Director Porter and Net-A-Porter, Newby insists that you get to know your anti-ageing ingredients.
From retinol to hyaluronic acid, and AHAs to SPFs, while many products claim to have an anti-ageing effect on the skin, very few contain ingredients that actually help to turn back the clock.
Newby states that the undisputed, science-backed, star of the anti-ageing show is retinol, which is derived from vitamin A and credits vitamin A ‘the youth-repairing vitamin’.
Retinol is used in anti-ageing products to help encourage increased collagen production and cell turnover. Supplementing with vitamin A has also been linked with a decrease in collagenases (the enzymatic breakdown of the skin’s natural collagen that occurs with age), plus retinol is potent in the fight against the free radical inflammation that can lead to inflammaging and premature ageing.
Lycored Lycopene™ - which is formulated at a clinical dose of 30mg in LYMA - also works to combat collagenases and our powerful resident curcuminoid, HydroCurc®, is a powerful and highly bioavailable anti-inflammatory and antioxidant that plays a fundamental part in leaving your skin feeling nourished and protected from the inside out.
Most of the bloggers in this round-up focus on the things you should do to make your skin better. Meanwhile, Hirons offers a reminder about the three worst things you can do for your skin - things that you should avoid at all costs if you want to keep your youthful glow for longer.
The three worst offenders for premature ageing? Sun, sugar and smoking.
Hirons advises that when it comes to the sun you get a little - not a lot - and that you use your common sense, wear SPF and be sensible. Lycored Lycopene™ acts to protect your skin from the harmful effects of the sun’s rays from the inside - so start supplementing with LYMA and up your intake of tomatoes, grapefruit and other lycopene-rich foods .
Sugar, she explains, should be completely avoided as it destroys your skin’s natural collagen stores and leaves your skin unsupported and saggy.
We all know that smoking is one of the worst things we can do for our health and that it destroys every tissue of your body from the inside out. What might be news is that the act of physically blowing smoke out after puffing on a cigarette leeches oxygen from the skin of the face leaving skin dehydrated and grey in colour (Hirons can actually discern the angle at which her clients expel smoke by the skin’s colour on different parts of the face).
For Georgia Louise, anti-ageing is all about having a balanced lifestyle, finding the right diet, and keeping fit - basically prevention rather than cure. She is big into nutritional intervention and is a proponent of following an anti-inflammatory diet .
She also agreed that you need to be using the right products and taking the right supplements for your skin, and that active ingredients are a must if you want to see results.
Georgia is a fan of anti-ageing gadgets and recommends treatments such as radio frequency to those clients that wish to tighten and lift their skin. She’s also a fan of light therapy.
Nichola is not only an expert and leading authority on anti-ageing, she is also one of Meghan Markle’s favourite aestheticians. Kate Moss and Gisele Bundchen are fans too. Holistic skin health is her secret to growing older glowingly.
Her top tips include double cleansing day and night, maintaining a healthy gut that encourages healthy bacteria to thrive, getting regular facials, and treating yourself to facial massages.
She also encourages her clients and followers to think of ageing holistically and reminds them that what you put inside your body is just as important as what you do to your skin from without. She suggests a daily probiotic, following a clean and organic diet where possible, and establishing a skincare supplement regime .
Joanna Czech is all about personalisation and making your beauty routine work for you. She knows that no two people have the same needs or skincare requirements, and suggests that you don’t do anything to benefit your skin ‘merely because it worked for your friend’.
"Creating your own personal beauty routine," says Czech, "Is the most beneficial thing you can do when it comes to ageing gracefully and looking your best."
She isn’t a fan of trends, and instead chooses to focus on products, treatments, techniques and supplements that really work.
One thing that she won’t deny though, is the importance of sun protection in the bid to age gracefully and well: “The sun accounts for 80% of skin ageing,” Czech explains on her blog, “so sunscreen, vitamin C, and hyaluronic acid are simple ingredients to add in to your daily routine to help skin age gracefully.”
Joanna suggests that you speak to an expert to find out what is right for you and your unique anti-ageing needs, and that you don’t skimp on taking personal responsibility for the health of your skin, sticking resolutely to both a morning and evening skin care routine .
LYMA is the best supplement when it comes to battling inflammation and premature ageing. In addition to those ingredients mentioned above, our formula also contains Cynatine® HNS; a really exciting ingredient for those of you looking to protect, repair and even increase the health of your skin, hair and nails as you age. LYMA uses the latest patented technology to deliver Cynatine® HNS, a stable and clinically proven form of natural keratin peptides, directly to the relevant cells. Take a peek at our journal for more anti-ageing hacks , and discover the power of supplementing smartly for turning back the clock and fighting inflammaging .